‘American Crime Story’ Designer on Quickly Duplicating Gianni Versace’s Nineties Style

Accurately re-creating the lavish and vibrant wardrobe of Gianni Versace was one of the most crucial elements of Ryan Murphy’s forthcoming “The Assassination of Gianni Versace: American Crime Story,” which premieres Jan. 17 on FX.

For the nine-part series, which shows the time leading up to Versace’s tragic 1997 shooting by serial killer Andrew Cunanan, Murphy enlisted the talent of costume designer Lou Eyrich, who admits that duplicating the late Italian’s craftsmanship and design within a limited time frame posed a laundry list of challenges.

“It’s very hard to find authentic Versace pieces [from the early to mid-Nineties],” explains Eyrich on the phone from Los Angeles. “We tried to produce clothing of that couture quality, but the most daunting part was that we only had a matter of days [to do it].”

Filming for the series took place over several months last year in both Los Angeles and on-location at the late designer’s Miami home (where the fatal shooting took place), but according to an official statement released by the Versace family last week, the series is being characterized as “a work of fiction.” Murphy based the series on a 1999 book by Maureen Orth titled “Vulgar Favors,” which the family asserts is “full of gossip and speculation.”

Veracity of the storyline notwithstanding, Eyrich along with a team that included tailor Joanne Mills and designer Michael Costello, worked tirelessly to capture the colorful world of Gianni Versace, played by Édgar Ramírez, without actually having cooperation or guidance from the Milan-based company.

“I totally had the ‘I’m not worthy’ feeling,” explains Eyrich when hired by Murphy, the director with whom she also collaborated with for “American Horror Story,” “Feud” and “Glee.” “It’s especially daunting to me because I don’t really know that world of high fashion and couture, but because it’s a story that is a historical moment, I [thought] I could do my research and create this story.”

The on-screen narrative will show Versace’s opulent lifestyle in tandem with that of the serial killer, played by Darren Criss, who committed at least four additional murders over three months leading up to Versace’s July 1997 attack. “There are two different worlds going on,” she adds. “It’s very interesting working on costumes for these two parallels that are opposites, actually.”

The Minnesota-born Eyrich scoured online retailers and vintage shops for original pieces from the design house and for the Donatella Versace character, played by Penélope Cruz, created a reimagined facsimile of one of the brand’s iconic safety-pin dresses, which made its debut on the runway in the fall of 1993.

“We searched and searched and searched and finally found a belt with 18 of the safety pins from that famous collection,” recalls Eyrich. “But they were silver and we wanted gold.”

In order to achieve the look, the designer and her team “mutilated” the belt and had each safety-pin gold-plated — all within a matter of hours. Where the real-life Versace would take months in his atelier to create a couture gown, Eyrich and Mills would have only a matter of days. In fact, the process was so quick that the wardrobe team never actually made costume sketches. “If you look closely, then you shutter,” reveals Eyrich. “But for TV, it works — although in the world of HD and huge screens, it’s a little more daunting.”

The three-time Emmy Award winner says she would “stay awake at night trying to figure out how to create that Versace world” in a way that would be respectful to the brand’s integrity. “We just didn’t have the time frame to come up with all the details and that sometimes frustrates me.”

But it was paying respect to the brand’s eponymous founder that was of top importance to Eyrich and her colleagues on-set. “It was very eerie,” she explains. “Many of us were choked up being [at the murder location] with that feeling of needless loss. Everybody had moments of reflection.”

‘American Crime Story’ Designer on Quickly Duplicating Gianni Versace’s Nineties Style

‘The Assassination of Gianni Versace’ Premiere Draws Ricky Martin, Penelope Cruz

Ricky Martin, Penelope Cruz, Edgar Ramirez and Darren Criss, stepped out at the premiere of their new series, “The Assassination of Gianni Versace,” the second installment of Ryan Murphy’s “American Crime Story” franchise. While the Versace family recently released a statement denouncing the project as “a work of fiction,” Murphy was quick to mention that Cruz had received a kind gesture from her onscreen alter ego. “Donatella Versace sent Penelope Cruz a huge arrangement of flowers yesterday,” he shared.

“It was very nice,” said Cruz, who stars as Donatella in the nine-episode series, which debuts Jan. 17 on FX. “I don’t know if she has seen [any episodes yet], but it’s a personal thing. For me, it really made me smile. It made me happy.” The actress said she admires Donatella’s passion and success in running an empire. “She had to do that in a moment when she was devastated and she proved to be strong. That was a very generous thing to do because I’m sure she did it also for him.”

“Look, maybe it will be too painful for her to [watch], but I think we treat her with a lot of respect and dignity,” added Murphy. “I really admire Donatella — like I really admire Marcia Clark. I think Donatella Versace was a woman who, out of the blue, was asked to carry on a billion-dollar company and keep her family business going and intact and was up against a board of directors and lawyers who were all men and were trying to tell her something contrary to what she wanted to do. I really admire what she was able to do and continues to do.”

Cruz said she spoke with Donatella in advance of filming. “We had a long conversation when Ryan offered me the part,” said Cruz. “I needed to talk to her about it before I moved forward.” Once she accepted the role, Cruz prepared by combing through interviews with Donatella on YouTube in order “to capture the essence of this wonderful woman.”

Ramirez plays the role of Gianni Versace. “It’s such a great opportunity and such a great privilege to step into the shoes of one of the most creative minds of the 20th century,” said Ramirez, who wore prosthetics as part of his physical transformation. “He’s a genius that affected culture and changed it. Gianni was a disruptor. Gianni did things that no one else had done before….He was the designer of his time and for me that’s incredible to play.”

While Ramirez spoke with a few of the late designer’s friends to prepare, he didn’t read Maureen Orth’s “Vulgar Favors: Andrew Cunanan, Gianni Versace and the Largest Failed Manhunt in U.S. History,” the book upon which the show is based. “Andrew Cunanan has nothing to do with his life,” he explained. “He has to do with his death, so I wasn’t interested in Andrew Cunanan. I didn’t want to put those ideas in my head.”

Criss was tasked with tackling the role of serial killer Cunanan. “I feel like I made varsity,” Criss said of being cast on the show. “I get to be on an FX show, another Ryan Murphy show. The fact that it’s a second season for a show whose stripes are already proven in quality and content. Then I get to be in a project that has a character that is extremely compelling and is an actor’s dream to work on — not because of it’s darkness or the violence that it involves but because of the colors of emotional arcs that he carries with him. And on top of that let’s not forget the bonus that I get to hang out with a bunch of movie stars which is certainly a thrill. My head explodes a little bit [when I talk about it] and it did every day going to work. This is a once-in-a-lifetime opportunity.”

Murphy said that the project features his dream cast. “They were all my first choices,” he shared, adding that, despite rumors, Lady Gaga was never in the running for the role. “She was never available. She was doing ‘A Star Is Born’ when we were casting it.” Murphy added, “I always wanted to work with Penelope. I liked that she was friendly with and knew Donatella very well. I’ve been friends with Penelope for almost 10 years and I’ve always wanted to work with her, but we could never find the right piece or the right timing. Finally this worked.”

Famous guest stars include Max Greenfield, Finn Wittrock, Michael Nouri and Judith Light, the latter of whom wore Christian Siriano to the premiere. “I remember hearing the news,” said Light, who appears on the third episode as Marilyn Miglin, a powerful businesswoman whose husband is murdered. “My parents were living in Florida at the time and they lived in Pompano Beach, which is near Miami. He was iconic and it was shocking — how this could have happened when there were so many things that fell by the wayside.”

Beyond the headlines, Murphy said the project is, at its core, “about something I lived through which was homophobia in the Nineties and the trickle-down effect of ‘Don’t ask, don’t tell’ in our country. I also think it’s about great beauty and great destruction and it answers the question, ‘How does one person become a murderer?’ And how does another person become a creative genius? Both things don’t just happen, so we examine that.”

‘The Assassination of Gianni Versace’ Premiere Draws Ricky Martin, Penelope Cruz

Martin will appear on television in January in the hotly anticipated “The Assassination of Gianni Versace: American Crime Story“ as Antonio D’Amico, the partner of Gianni Versace. 

“It’s going to be amazing, it’s going to be very special. We won’t disappoint,” Martin said. “And it’s very serious, and incredibly well written. [Ryan Murphy] directed the first two episodes and you’ll see, it’s very magic. And then I have a residency in Vegas — I’ll be back in March. We’re busy — there’s a lot going on. We’re very happy.”